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Graduates will discuss and explore issues central to the automotive industry, understand the challenges facing the automotive sector and will be able to play an active role in shaping the industry’s future.

THIS PROGRAM IS OFFERED IN:
  • Portuguese

OBJECTIVES
Students completing a Master Degree in Business Administration will:
  1. Demonstrate the ability to organize and prioritize.
  2. Demonstrate the ability to delegate.
  3. Effectively lead a team to arrive at a decision involving a business scenario.
  4. Identify points of view and understand the perspectives of others involved.

ENTRANCE REQUIREMENTS:
  • Enrollment Agreement filled and signed.
  • Bachelor degree in related areas of study.
  • Diplomas of previous studies.
  • Official Transcripts of previous studies.
  • Copy of official identification.
  • Debit Authorization (if desired).
  • A passport type photo.
  • Pastoral Ordination if it were the case.

Total Credits: 60 (900 hours)

CORE CURRICULUM
Total Credits 36
AD5521 Marketing Research 3
AD5522 Neuromarketing 3
AD5524 Neuroeconomy 3
AD5528 Neurosales 3
AD5529 Neurobusiness 3
CH6034 Assessment for Performance 3
IN5601 Scientific Investigation: Theory 3
IN5602 Scientific Investigation: Project 3
IN6603 Thesis: Research 6
IN6604 Thesis: Writing 3
IN6605 Thesis: Defense 3


BUSINESS ADMINISTRATION IN AUTOMOTIVE MANAGEMENT
AD5525 Leadership in Neuromarketing Management 3
AD5540 Organizational Culture 3
AD6543 Managing Customer Services 3
CH5314 Team Building of High Performance 3
EC6201 Macroeconomic 3




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