OBJECTIVES
With Neuromarketing tools, graduates will gain awareness and understanding of how the customer’s brain actually works and the impact of marketing strategies. Students will learn how to design products to look, function, and feel before they reach the market, minimizing risk and maximizing resources to enhance the effectiveness of their initiatives.
THIS PROGRAM IS OFFERED IN:
LEARNING OUTCOMES
The student completing the Master’s Degree in Business Administration in Neuromarketing will be able to:
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Demonstrate the ability to organize, prioritize, and delegate tasks effectively.
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Apply acquired knowledge to lead a team efficiently and guide decision-making in complex business scenarios.
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Develop a framework for identifying different points of view and recognizing multiple perspectives.
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Strengthen research skills focused on scientific inquiry for a deeper understanding of the program area and the topic selected for the thesis or article.
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Demonstrate advanced knowledge of business management as applied to the context of neuromarketing.
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Develop a deeper understanding of the importance of spiritual intelligence in fostering a more intimate relationship with God.
ENTRANCE REQUIREMENTS
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Completed and signed Enrollment Agreement.
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Bachelor’s Degree.
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Proof of fluency in the preferred program language, demonstrated through a certificate of completion of a previous course taken in that language.
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Official transcripts of previous studies.
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Copy of official identification.
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Debit Authorization (optional).
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Passport-type photo.
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Pastoral Ordination (if applicable).
Total Credits: 39 (1,462.5 hours) 
ENG
PT-BR
ESP
Total credits: 18
Total credits: 6
Total credits: 15
Total credits: 18
Total credits: 6
Total credits: 15